“People are generally better persuaded by the reasons
which they have themselves discovered than by those
which have come into the mind of others.”
Blaise Pascal
Viewpoints of many different disciplines need to be considered in order to implement a holistically designed enterprise.
Wolfgang Goebl
Viewpoints of many different disciplines need to be considered in order to implement a holistically designed enterprise. Interests of disciplines closer to purpose and customer value (like service- or UX designers) must be negotiated with disciplines closer to feasibility (like business- or software architects).
Businesses that are about intentionally designing their becoming are looking for the transformation. They are looking for the visionary architect, the structural engineer, they are thinking about knocking down and rebuilding, are rewiring and replumbing, they are looking for the new build or the significant rebuild.
You work very hard, but does it really make a difference?
Capturing a wealth of experience from many sources, four world-class enterprise designers and architects present a collection of 35 immediately applicable solutions to successful enterprise design.
