A presentation that shows how enterprise design artifacts only begin to deliver real value to an organization when “animated” by drawing on the coordinated energy of business experts. We will draw on recent case studies to show how a practical application of Viable System Model (VSM) can facilitate an organic approach to business improvement, avoiding the disruptive and damaging effects of yet more corporate transformation and reorganization programmes.
This presentation aims to spark a debate: EDGY is a great visual language for creating enterprise design artifacts. How can Viable System Model approaches best leverage EDGY?
A qualified IT and Insurance professional, Simon led a research team creating award-winning e-business technologies at IBM’s Zurich Research Lab from 1996 until 2003, where he also oversaw IBM’s European Insurance Research Center. He has since served as CTO of the UK’s Office for National Statistics, subsequently leading EA teams at Emirates, Admiral Group and the Bank of England. He spent five years as a Senior Executive Partner at Gartner advising business leaders in the Gulf region.
Strategic business architect with 20+ years' experience in enterprise architecture, systems thinking, and transformation. Expert in VSM, TRIZ, and AI-enabled design. Senior EA at Ardoq, delivering tools for M&A and digital ecosystems. Advised HSBC, PWC, AIG, Reuters. Co-author, speaker (LSE), and led a national burnout prevention program using systems thinking. Helps leaders navigate complexity with clarity and coherence.
Intersection 25 is the leading global event on Enterprise Design.
