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Apparently in Japanese they have a saying for the feeling of loss when someone leaves your house*. 一日一善 “ichinichi ichizen” beautifully describes the feeling of transience and longing for connection after some visits your home. The phrase poetically acknowledges how fleeting yet meaningful interactions can be.

I am experiencing something similar following the Intersection x23 conference last week. Why? Because Intersection is different. Rather than focussing on only one discipline; intersection (as it sounds) is about the connection across disciplines to design better enterprises. Also the community has global influences, with speakers and attendees from North America, Europe and Australasia. So it’s a diverse melding pot of ideas and experiences from Architecture, Business, Design, UX etc.

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The theme this year was “Creating Sustainable Enterprises” with the talks providing plenty of mindset sharing and inspiration. I wanted to share some of my thinking (partly related to the talk I gave) following 2 of my favourite talks from the conference:

From future-proofing to futuring - aka Futures Literacy Martin spoke about our limitations in imaging the future and talked about the concept of ”Futures literacy”. Our beliefs, assumptions and experiences frame and restrict how we think about how we change and shape the future. He questioned what and whose future we are imagining when we think about the future. In a world filled with marketing, divided politics and technology (such as generative AI imagery) that can distort our view of reality (let alone the future) this felt very apt.

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Martin offered “an invitation to begin exploring how this capability can contribute to harnessing the full power of the future and help us consciously and deliberately step outside our proverbial box!” This prompted a bit of debate about inside the box and outside the box thinking - a bit of a cliche in itself - but it forced many to realise that often we are naturally stuck inside our “own box”. I think that Search engines, social media and GenAI technologies are a double edged sword. Potentially they offer different viewpoints but all too often we get caught in the filter bubble, a “collective poverty of imagination” and we struggle to consider a diverse set of perspectives.

Martin certainly got the conference thinking about how we frame transformation efforts and think about the future and as a result it was my highlight from day 1 of the conference.

Regenerative Leadership

Day 2 had many excellent talks however the highlight for me was Guro and Eirik talking about Regenerative Leadership. Explaining that for many years we have built extractive societies - taking from people and the planet. Talking about the leadership that the Nordic countries have shown on sustainability to reduce and recycle but now the need to consider regeneration to revive our world.

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Guro focussed on individual regeneration and some of her life experiences that have allowed her to rethink her habits and approaches to situations. She also reminded the group of the Inner Development Goals

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Their talk left me questioning - is it really good enough to just sustain and prop up the status quo? Or should we be striving for organisations that make things better off than they were as a positive side effect of doing business? In a world where we have created so much damage to our natural environment, ecosystems and society don’t we need to do more? We surely have to repair damage and strive to work in harmony with the only livable planet we have? Regenerative business is certainly an interesting topic and one that could be used to pull us in the right direction?

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Those who are cynical might say regenerative is just the latest environmental marketing buzzword. It’s no longer enough to say you are sustainable or take ESG seriously but you now need to say you are regenerative? Given there is quite a bit of greenwash out there I wouldn’t blame people for having this initial thought. But I think regenerative organisations are going to be demonstrably different from regular or sustainable businesses. It won’t be enough to just claim you are offsetting your emissions - it should be very visible how you’ve changed your operating and business models and the impact that is having. Eirik said that they (Æra) don’t have all the answers - in particular the relationship with growth - but I really like the vision and would like to explore this further. I believe that elements of what we are doing at Scott Logic align with regenerative principles - in particular our social mission.

Architecture for Sustainability

Architecture for Sustainability was the title of my talk covering the need for architects and designers to consider holistic sustainability in their architecture and enterprise design work.

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Starting with the big question - where are the biggest sustainability challenges in our organisation? Is the enterprise highly industrial or knowledge economy based? As this insight into where your organisation has the most impact provides the initial focus point. Then mainly for those that are in the knowledge economy an exploration of the impact of technology that our organisations use day in day out on our planet.

Many don’t realise the real world impact that technology has on our planet and society. Once you do some digging it’s pretty horrifying to uncover the impacts that technology really has, which the big tech companies have done a good job of distracting us from with clever marketing.

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As technologists we have a responsibility to do better - and that starts with more sustainable design and architecture.

Architecting a Regenerative Tomorrow?

Based on the conference content if I was writing my talk in the future it could have a title relating to Regenerative Architecture. As I now question if it simply enough to be tinkering and tweaking our organisations towards sustainability? Is there a danger we are just putting lipstick on a pig? Should we be more bold and look at where our enterprises can be regenerative? But can all industries really strive to be regenerative? What role can architects have in influencing this future direction? As you can see I have lots of questions here! So I am keen to discuss this one with the Intersection community and beyond - so please get in touch if you’d like to talk offline or on the Architect Tomorrow podcast!

FYI the Intersection talks will be available on the Intersection YouTube channel in the near future so watch out for them there. If you’d like to learn more about Intersection Group and Enterprise Design check out this episode of the Architect Tomorrow podcast.

  • Many thanks to Bard Papegaaij for sharing the concept - I’m not sure I’ve found the correct actual japanese phrase? Happy to be corrected on this!



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About the author

Oliver Cronk

Oliver Cronk

Chief Architect
Architect Tomorrow
London, United Kingdom

Leader and moderator for the Architect Tomorrow knowledge sharing community. Creative and personable CTO / Chief Architect level leader, advisor and speaker. Business <-> Tech translator. Experience across several industries and in different hands on and tech leadership roles has given me a broad view on the world of business, science (including energy and environment), innovation and technology. Strong communicator, director level consultant and public speaker on emerging tech, sustainability, cloud, Architecture, Cybersecurity, API Strategy & Security, DevSecOps, GRC & IT Ops. Broad experience of different business and architecture domains / technology platforms which balances the vision of strategic work with what is practical and achievable. Have a thirst for knowledge and adventure (usually on a bicycle - have cycled from Lands End to John o Groats twice!). And I share / write about a range of environmental, business technology and innovation/disruption related topics.